IMPLEMENTASI ALGORITMA FUZZY UNTUK PENILAIAN KEPUASAN NASABAH PNM MEKAR DI PASAMAN
DOI:
https://doi.org/10.54314/jssr.v8i4.4849Abstrak
Customer satisfaction assessment is an essential component in improving the service quality of PNM Mekar, a microfinance institution focused on empowering women through ultra-micro financing. Conventional evaluations rely heavily on subjective perceptions, creating a need for a more structured and objective method. This study applies the Fuzzy Logic algorithm to measure customer satisfaction by transforming numerical data into linguistic variables through fuzzification. Annual operational data, including the number of customers and returning customers, were processed using membership functions and fuzzy rules, followed by defuzzification to obtain a crisp satisfaction value. The results indicate that all satisfaction levels fall into the low category, suggesting the need for service improvement. The fuzzy-based model proves effective in providing adaptive, consistent, and realistic satisfaction evaluation.
Unduhan
Referensi
Al-Faruq, R. N., & Hindarto, H. (2024). Prediksi Produksi Rokok Klobot Menggunakan Metode Logika Fuzzy Mamdani. Indonesian Journal of Applied Technology, 1(2), 14. https://doi.org/10.47134/ijat.v1i2.3052
Fadhillah Tauhid, G., Wangni, W. A., Adinata, R. D., Dinargo, R., Muhammad Dwi Julian Saputra, & Abdul Rahman. (2025). Fuzzy Logic dalam Keputusan Jumlah Produksi Berbasis Website Dengan Metode Mamdani. Jurnal Inovasi Komputer (INOKOM), 1(2). https://doi.org/10.71200/inokom.v1i2.34
Fadhli Rachman, A. (2022). Analisis Tingkat Kepuasan Karyawan terhadap Aplikasi Service Desk menggunakan Metode Fuzzy Service Quality (Studi Kasus: Perusahaan Kliring di Jakarta) Analysis of Employee Satisfaction Levels with Service Desk Applications using the Fuzzy Service Quality Method (Case Study: Clearing Company in Jakarta). Jurnal Bina Komputer), 4.
Fadila, S. R., Kunci, K., Fuzzy, L., Mamdani, M., Produksi, J., & Keputusan, P. (2022). Aplikasi Ricezzy Untuk Menghitung Irigasi Tanaman Padi Menggunakan Metode Fuzzy Mamdani (Vol. 2).
Febri Kuncoro, D., & Purwono. (2024). Penerapan Logika Fuzzy dalam Penanganan Penyakit Diabetes: Sistematik Literatur Review. Jurnal Kolaborasi Riset Sarjana, 14, 36. https://ejournal.uhb.ac.id/index.php/korisa
Hibban Uchyana, M., & Mustafidah, H. (2020). Penilaian Kepuasan Konsumen Menggunakan Metode Fuzzy Tsukamoto pada Produk Knalpot di R1 Racing Exhaust Sokaraja Assessment of Customer Satisfaction Using Fuzzy Tsukamoto Method in Muffler Products R1 Racing Exhaust Sokaraja. 17(1).
Irawan, S. A., Rakhmawati, F., & Panjaitan, D. J. (2024). ANALISIS PENENTUAN STRATEGI PEMASARAN PRODUK SMARTPHONE MENGGUNAKAN FUZZY GAME THEORY. In Journal of Science and Social Research (Issue 3). http://jurnal.goretanpena.com/index.php/JSSR
Kurniadi, D., Nuraeni, F., & Jaelani, D. (2022). Implementasi Logika Fuzzy Mamdani Pada Sistem Prediksi Calon Penerima Program Keluarga Harapan. Jurnal Algoritma, 19. https://jurnal.itg.ac.id/
Nasution, A. S. K. R., Gunadi Widi Nurcahyo, & Agung Ramadhanu. (2024). Penerapan Metode Fuzzy Mamdani untuk Mengidentifikasi Kepribadian Siswa. Jurnal KomtekInfo, 157–162. https://doi.org/10.35134/komtekinfo.v11i3.567
Nurraharjo, E., Hartono, B., & Sukur, M. (2022). Pemodelan Sistem Kendali Berbasis Embedded-HTML dan Logika Fuzzy. Jurnal Ilmiah Komputasi, 21(4). https://doi.org/10.32409/jikstik.21.4.3216
Rahmat Yusran, R. (2024). Pengukuran Kepuasan Pelanggan Menggunakan Konsep Fuzzy Inference System. BRAHMANA: Jurnal Penerapan Kecerdasan Buatan, 5(2), 226–237.
Rifanti, U. M., Pujiharsono, H., & Pradana, Z. H. (2023a). Implementasi Logika Fuzzy Pada Penilaian Kegiatan Merdeka Belajar Kampus Merdeka (MBKM). JST (Jurnal Sains Dan Teknologi), 12(1), 250–260. https://doi.org/10.23887/jstundiksha.v12i1.50057
Rifanti, U. M., Pujiharsono, H., & Pradana, Z. H. (2023b). Implementasi Logika Fuzzy Pada Penilaian Kegiatan Merdeka Belajar Kampus Merdeka (MBKM). JST (Jurnal Sains Dan Teknologi), 12(1), 250–260. https://doi.org/10.23887/jstundiksha.v12i1.50057
Verdian, A., Wantoro, A., Tri Utami, Y., Rosalia Metro Jalan Soekarno Hatta Mulyojati Kota Metro, S., Sumantri Brojonegoro Nomor, J., & Bandar Lampung, R. (2023). PENERAPAN LOGIKA FUZZY DENGAN FIS MAMDANI PADA PROTOTYPE VOLUME TELEVISI SECARA OTOMATIS. Jurnal Teknik Dan Sistem Komputer (JTIKOM, 4(1), 2023.
Yunita, Y., Diajeng Putri Sekar Mayasari, & Rahman, A. (2025). Implementasi Fuzzy Metode Sugeno untuk Penentuan Tingkat Kepuasan Pelanggan. Jurnal Inovasi Komputer (INOKOM), 1(2). https://doi.org/10.71200/inokom.v1i2.36
